WDC was back in Reykjavik this week to launch the latest in our popular series of international field ID guides – the Whales and Dolphins of Iceland.
Thanks to our sponsors, Icelandic whale watch operators Elding and Laki Tours, 10,000 bilingual copies will now be distributed throughout Iceland’s booming tourist sector encouraging visitors to see for themselves the incredible wildlife in this unique land. In 2013, for the first time ever, tourism income has outstripped revenue from fisheries – traditionally Iceland’s largest industry. By 2016 Iceland will welcome one million visitors each year with whale watching being one of the top ‘must do’ activities.
These new guides are a great introduction to Iceland’s marine wildlife whilst also offering visitors the opportunity to make informed decisions during their stay. Choosing a responsible boat operator to enhance your whale watch experience and avoiding any restaurant, hotel or shop that serves whale meat will deliver a strong message to the Icelandic authorities. The vast majority of visitors to this friendly island want to see these majestic creatures as nature intended and not served up on a plate in the name of ‘tradition’.